Evolution CPO Says Crazy Time Has Become ‘The New Blackjack’
Evolution’s game show Crazy Time is now more popular than traditional casino classics such as blackjack and roulette, according to the company’s Chief Product Officer Todd Haushalter.
Speaking on the NEXT.io Podcast, Haushalter said Crazy Time has grown into one of the biggest products across Evolution’s network. The game, which launched in 2020, helped drive the industry’s shift toward more entertainment-focused casino content. Haushalter added:
Crazy Time is the new blackjack. We have way more Crazy Time players than we have blackjack players. We also have more Crazy Time players than we have roulette players.
Crazy Time is a live casino game built around a large prize wheel, bonus rounds, and live presenters. Alongside titles such as Monopoly Live and Funky Time, it has attracted players who may not be interested in traditional table games.
According to Haushalter, successful game shows are now becoming standalone brands rather than just casino products. He believes entertainment-led content will play a bigger role in the future growth of the online gambling industry.
The Evolution executive also discussed the growing use of artificial intelligence in gaming. While AI is expected to help with game development, he does not believe players will fully embrace AI-generated live dealers.
Haushalter argued that trust and authenticity remain important when real money is involved. He suggested that players still prefer real presenters and dealers over computer-generated alternatives.
As competition in the live casino market continues to increase, Evolution plans to focus on building strong entertainment brands and creating products that keep players engaged beyond traditional casino games.
